With so much new talent emerging in the booming world of electronic dance music, DJs face the ever-increasing struggle to stay relevant. A great social media presence has become essential to retaining the genre’s young, tech-savvy audience.
We’ve rounded up some of the big dogs who are effectively using Instagram to stay ahead of the pack. Let’s face it – these guys know how to start a party, but they also know a thing or two about building a brand and driving fan engagement. Read on and you’re bound to learn something you can apply to your own Instagram strategy.