Social Performance Measurement For Agencies
Brand Focus: Innocent Drinks
Sahail Ashraf posted on 7 June 2023
Innocent drinks is a fun and exciting brand. But how does it fare on social media? How does it win? You may remember when Innocent first burst onto the scene in the late 90s. Part of the drive to bring health back into soft drinks, the rise of the company and the product was quick […]
The Role of Social Media Experts
Team Locowise posted on 20 March 2023
Discover insights into the role of social media managers from 100 experts worldwide.
Creating social media reports your clients will love
Sahail Ashraf posted on 28 February 2023
There is a real skill to creating high quality social media reports that clients appreciate. This guide outlines the key aspects. Preparing a social media report for your clients shouldn’t be a chore. As long as you include the following features you should find that your clients love receiving them. Know your audience It’s important […]
2023 promises for a social media manager
Sahail Ashraf posted on 4 January 2023
This year looks exciting in social media marketing. Our guide digs into some things we can promise social media managers will be in the news. Our first promise looks at the formerly all powerful social media platform. In the last couple of years we have seen Facebook lose the shine it seemed would have forever. […]
Monthly content plan: 7 steps to get started
Lorraine Mandiveyi posted on 25 November 2022
Planning is the key to success. This mantra is not only true in life but also for social media success! Did you know that one of the most important factors in your social media strategy is content planning? Yes, we said it! Creating a monthly content plan goes beyond scheduling social media posts ahead of […]
4 Tips to avoid burnout as a Social Media Manager
Lorraine Mandiveyi posted on 9 November 2022
Many social media managers are experiencing burnout, with the platforms they manage playing a significant role. Managing your relationship with the platforms you work with to avoid burnout is crucial if you’re a social media manager. Extensive and repeated stress can lead to burnout, affecting physical, mental, and emotional well-being. There has never been a […]
Tools every social media marketer needs
Sahail Ashraf posted on 26 August 2022
Sometimes we like it best when it’s easy. Social media marketing doesn’t have to be difficult. These tools will help you manage and automate more of the job. In social media marketing, anything that makes your life easier is worth grabbing on to. That’s why we have put together this complete list of tools that […]
Reddit: Are you using it? Should you be?
Sahail Ashraf posted on 6 July 2022
Reddit is becoming more powerful by the year. But marketers might be hesitant to sink time and budget into it. In this post we gauge whether or not that hesitancy is justified. Reddit has delivered for marketers over the years. The good news is that it continues to grow, with the opportunities for effective marketing […]
Facebook may be changing (in an attempt to compete with TikTok)
Sahail Ashraf posted on 22 June 2022
A leaked memo has shown that Facebook is making sweeping changes to compete with TikTok. What are these changes? And is it too late? It’s no secret that the Facebook app is not what it used to be. It has lost younger users by the truckload, and the parent company had so much controversy dogging […]
The Role of Social Media Experts 2022
Team Locowise posted on 7 June 2022
This report is a benchmarking resource into the role of social media experts from around the world. 150 experts provided insights into their roles to explore how the landscape is changing over time.