Social Performance Measurement For Agencies
The Ultimate 2024 Guide to Mastering Twitter Analytics
Team Locowise posted on 22 January 2024
Social media is a battlefield for brands, and Twitter (or X, as it’s now known) stands out as a dynamic but challenging platform for audience engagement and brand visibility. Why Twitter Analytics Matter Twitter is not just about tweets; it’s a goldmine of data waiting to be harnessed. With millions of tweets sent every day, […]
Twitter rebrands their advertising product suite
Sophie Beard posted on 23 April 2021
Twitter has rebranded and redesigned their advertising product suite to simplify the different ad offerings available. The redesign aims to bring clarity, so the individual ad names have reduced from 22+ to just 5 categories. These changes will come into place over the next few months. The new categories, as shared by Twitter: Promoted Ads: […]