Social Performance Measurement For Agencies
TikTok launches a new ‘Made for TikTok’
Sahail Ashraf posted on 20 June 2022
TikTok has brought out a new video series that is aimed at helping marketers get the most out of the platform. Some great insights can be found. Last year, TikTok created a video series that was aimed at helping people get more out of their marketing experience on the platform. It was a huge hit. […]
What does Snapchat’s profit warning mean for the industry?
Sahail Ashraf posted on 8 June 2022
Snap Inc (owner of Snapchat) issued a profit warning in May. What does this mean for the platform and other social media platforms?
Snapchat Shared Stories
Sophie Beard posted on 31 May 2022
Snapchat has launched a ‘Shared Stories’ option to allow users to create a story and then invite others to contribute to it. On the decision to launch Shared Stories, Snap explains: “We’re introducing Shared Stories, a new way for Snapchatters to build community around the content they love to Snap. Shared Stories is a new […]
TikTok success stories
Sahail Ashraf posted on 30 May 2022
Everyone knows we have to be on TikTok. It’s just that we sometimes learn more on how to do it when we watch it happening. In this post, we take a look at some brands that are making a huge splash on the platform. TikTok holds plenty of opportunities for social media marketers. There is […]
Instagram story hacks to improve your content
Sahail Ashraf posted on 23 May 2022
If you market on Instagram, you need some hacks that will make your content even more effective. Try the following little tricks to give you the edge. If you’re finding that your Instagram work isn’t gaining the kind of engagement you want it to, you might want to read on. In this post, we will […]
LinkedIn could be introducing a new Reaction
Sahail Ashraf posted on 18 May 2022
LinkedIn has come under fire for being too casual. And with Reactions, things are even more controversial. So will the expected new Reaction harm the brand? LinkedIn continues to widen its scope with a potential new Reaction popping up shortly. For all those users who are complaining that the platform is becoming less serious by […]
TikTok Advertising Updates
Sophie Beard posted on 11 May 2022
Firstly, TikTok has announced an expansion of its partnership with Integral Ad Science, an ad data verification and auditing service. The expansion enables advertisers to verify the results of their ad performance with third-party reassurance. This development will ensure marketers are getting optimal value from their campaigns and optimize performance. TikTok has also announced the […]
Brands, your guide to killing it on TikTok
Sahail Ashraf posted on 29 April 2022
If you’re just starting out on TikTok, you will need to read this guide. We’ve made it simple and practical. Follow these principles to see real growth on the platform. TikTok is uniquely personal. While the media may have felt Facebook was personal a few years ago, that platform has grown into something a little […]
Instagram reel templates
Sophie Beard posted on 28 April 2022
Instagram is testing the ability for users to recreate reels produced by other creators that they like the format of by using them as templates.
Digital 2022 April Global Statshot Report
Team Locowise posted on 21 April 2022
The Digital 2022 April Global Statshot Report is now live. Locowise is a proud data partner of the Global Digital Reports, published by Datareportal in partnership with We Are Social and Hootsuite.
What can brands learn from the Snapchat Generation 2022 report?
Sahail Ashraf posted on 13 April 2022
Snapchat has released its Snapchat Generation report for 2022. What can brands learn from it that is useful? Snapchat hasn’t exactly been at the very top of the social media tree, but it has a definite home among younger demographics. That younger demographic audience is wholly recognised by Snapchat, and that is reflected in its […]
BeReal: The new social app
Sophie Beard posted on 12 April 2022
Downloads for BeReal continue to rise, particularly among college students. The new social media app encourages authentic and unedited content to be shared.
Grow your business with social media
Sahail Ashraf posted on 11 April 2022
Social media is only ever going to be a tool for marketers. It’s how you use it that counts. Stop wasting time and grow your business with these tips. If you’re looking at your current social media strategy and wondering how it can add to business growth, worry not. There are plenty of things you […]
Elon Musk: Twitter’s largest shareholder
Sophie Beard posted on 7 April 2022
Elon Musk is now the largest shareholder of Twitter and sits on the board as a Class ll director. Shortly after the purchase of a 9.2% stake, for $2.89 billion, shares jumped by 27%. Following the announcement, Chief executive of Twitter, Parag Agrawal, said: Just last month, Musk asked his followers whether Twitter adheres to […]
Instagram DM upgrade
Sophie Beard posted on 6 April 2022
New messaging features are now available on Instagram, as announced by Meta.
Launching your product on social media
Sahail Ashraf posted on 17 March 2022
Social media is the perfect place to launch a product. What do you need to know to get started? Our guide helps you plan your strategy.
Digital Marketing Trends
Sahail Ashraf posted on 23 February 2022
Digital marketing trends we predict will sculpt the digital marketing landscape in 2022. From the Metaverse to live stream shopping, read our guide for more insights.
Best Practices for Your Social Media Reports
Sahail Ashraf posted on 21 February 2022
Top tips for preparing to share your social media reports with stakeholders.
How to share the love on your socials this Valentine’s Day
Sahail Ashraf posted on 10 February 2022
Social media marketing tips for your brand to share the love this Valentine’s Day.
Introducing Instagram to your strategy? Here’s what you need to know
Sahail Ashraf posted on 8 February 2022
Instagram is a massively useful platform for brands. But if you haven’t really pushed on the platform yet, it looks like 2022 is going to be the year to do just that. If you haven’t yet included Instagram as part of your marketing strategy, 2022 is perhaps one of the very best times to get […]