Team Locowise posted on 22 January 2024
Social media is a battlefield for brands, and Twitter (or X, as it’s now known) stands out as a dynamic but challenging platform for audience engagement and brand visibility. Why Twitter Analytics Matter Twitter is not just about tweets; it’s a goldmine of data waiting to be harnessed. With millions of tweets sent every day, […]
Sahail Ashraf posted on 27 January 2022
We all have the ability to dig into some real social metrics in our work, but are we using them correctly? This post looks at how we can take real action on the metrics for the best results. With your social media analytics, there is huge potential to make things happen. Some brands just don’t […]
Sophie Beard posted on 22 March 2021
The increasingly digitised world has meant each and every device in our home is, or soon will be, connected to the Internet of Things (IOT). This has enabled businesses to collect data to better understand behavioural and buying patterns of customers. It also helps scientists to deal with global issues, and provides marketers with information […]
Sahail Ashraf posted on 3 August 2020
LinkedIn has always been quite generous with brands when it comes to admin for company pages. However, it has just brought out two new changes that make it an even more attractive option. LinkedIn remains the social media arena’s number one place for business professionals to network, but it hasn’t brought any real new updates […]