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Start your free trialSahail Ashraf posted on 10 July 2015 Read
Airlines are big companies. They have thousands of members of staff and even more ‘touch points’ when it comes to customer communications and service around the globe. The last thing they need is to be on social media, right? Wrong. And in fact, some of the biggest airlines in the world are leading brands in […]
Sahail Ashraf posted on 6 July 2015 Read
There are no two ways about it; videos on Facebook are becoming incredibly powerful. In fact, they are arguably becoming a necessity for any brand that wants to reach and engage with an audience. Recent research suggests this, and a number of brands are being open about their approach to video advertising on the platform. […]
Sahail Ashraf posted on 26 June 2015 Read
One of the things I hear most often from businesses operating solely through Facebook (you’d be surprised at how many there are) is that they’re not reaching as many people as they used to. How do I Improve ‘Reach’ People who know what I do tend to corner me at parties and other gatherings because, […]
Sahail Ashraf posted on 24 June 2015 Read
Social media can be an incredibly exciting place, and if you are a big car manufacturer it is even more exciting than usual, because you have hundreds of thousands of pounds to spend and the creative team behind your campaign that anyone else would kill for. It’s big money and it’s big ideas. But this […]
Sahail Ashraf posted on 18 June 2015 Read
If you run a small business or you are responsible for the social media strategy for the business, you could be forgiven for feeling a little anxious right now. It seems that every large company out there has a powerhouse social media strategy, and that they are impossible to beat when it comes to reach […]
Sahail Ashraf posted on 16 June 2015 Read
Facebook is one of the true stars of business social media platforms. Sure, it can be argued that it works better for certain sectors and industries than it does for others, but on the whole, every business can gain mileage and traction out of the platform. It’s easy to get carried away, but even a […]
Sahail Ashraf posted on 11 June 2015 Read
Our lives are busy, even frantic. Managing social media can be a little tricky when you only have around ten minutes a day to check-in, let alone publish and share. So it is always good when we find those little ‘quick wins’ that allow us to maximise the time we have on social and bring […]
Team Locowise posted on 29 January 2014 Read
We continue to develop the tools around the analytics in Locowise and this week we delivered a variety of new features to the Scheduler. One very important part of our Facebook fan page real estate is the cover photo. As the most commanding graphic on the page, it is a massive part of securing initial […]
Team Locowise posted on 22 January 2014 Read
The pursuit of the best time to post on Facebook is something that people never seem to tire writing about. Not a month goes by when there isn’t somebody making their best efforts to condense the countless variables that need to considered into a day and a time that will somehow have relevance to the […]
Team Locowise posted on 5 January 2014 Read
2013 is behind us and we are now firmly looking at what we can achieve on our social media in 2014. Whilst the new year is here, we should not miss the opportunity to take a look at a few lessons learnt from 2013 that could turbo charge our performance in 2014. We can learn […]