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Start your free trialSahail Ashraf posted on 19 April 2023 Read
If you’re creating posts that can use captions (such as on Instagram) then you’d better be doing it right. Here are a few key tips to help. Part of getting your social media posts right is creating the right captions. You need to capture the attention of audiences in a world where attention spans are […]
Sahail Ashraf posted on 17 April 2023 Read
We all know social media is important for business, but every now and then we need to be reminded why it is important. Check out this list for a refresher. While it may be difficult to remember a time when social media wasn’t around, it’s even more challenging to imagine a business not using it. […]
Sahail Ashraf posted on 14 April 2023 Read
TikTok offers new advice on tapping into some more ‘niche’ communities as part of your overall campaign. And it’s actually very useful. As the most fascinating social media platform around at the moment, TikTok could have just sat back and watched more users pile through its virtual doors. But it consistently supplies meaningful advice for […]
Sahail Ashraf posted on 12 April 2023 Read
Hashtags continue to be a great way to build engagement in social media marketing. But how can you ensure you get the most out of the process in 2023? Hashtags have been consistent in delivering value to marketers for years. They are easy to understand, and easy to implement. Once you know the value, you […]
Team Locowise posted on 5 April 2023 Read
INSTAGRAM Advertisers will be able to build awareness of upcoming events with new ‘reminder ads’. This will make it easier for businesses to announce and remind people of events, as users who have opted to receive a reminder will be notified three times. Ads appearing in search results are also currently being tested. Learn more […]
Sahail Ashraf posted on 23 March 2023 Read
LinkedIn has been pushing ahead with using AI on the platform. Recent shared content creation has caused some concern. Now, it’s letting you use bots to create a profile. Over the last few months you may have noticed that AI has been in the news. The technology is progressing so quickly that new ways of […]
Sahail Ashraf posted on 21 March 2023 Read
It’s not just about the big brands. There are some not for profits out there that are doing sterling creative work in social media. This post takes a look. While there are plenty of brands out there that are dominating their industry on social media, there is also some really talented work going on in […]
Team Locowise posted on 20 March 2023 Read
Discover insights into the role of social media managers from 100 experts worldwide.
Sahail Ashraf posted on 17 March 2023 Read
YouTube Shorts are now firmly established on social media. But some marketers are still not fully on board. They’re versatile and fun to create. Here’s our guide. YouTube Shorts are relatively new, but they have already made the platform a lot more fun to be around. However, getting the most out of the opportunity requires […]
Sahail Ashraf posted on 15 March 2023 Read
Twitter continues to make changes that are making it a slightly uncomfortable place to be. The latest idea will change the very nature of the platform. As Twitter continues to experience the ups and downs of having one of the most mercurial business leaders in the world at the helm, some recent ideas that have […]
Sahail Ashraf posted on 10 March 2023 Read
TikTok runs on trends. It’s fast-moving and fun. The latest craze or idea spreads like wildfire. But which are the best? And how can brands use them? Whether you’re an absolute pro or still finding your feet, you’ll know how TikTok is proving to be a great platform for brands. With its quick and easy […]
Team Locowise posted on 3 March 2023 Read
INSTAGRAM Instagram is testing the ability to add the location of the profile that created video clips within Reels. This is because “in rare cases, accounts may be misleading people about where they’re based.” More details are here. TIKTOK Discover the top products on TikTok within the Creative Centre. This new section also covers top […]
Sahail Ashraf posted on 28 February 2023 Read
There is a real skill to creating high quality social media reports that clients appreciate. This guide outlines the key aspects. Preparing a social media report for your clients shouldn’t be a chore. As long as you include the following features you should find that your clients love receiving them. Know your audience It’s important […]
Sahail Ashraf posted on 22 February 2023 Read
Twitter has set what could well be a precedent. We all know how Twitter started charging for the blue check, and how it was initially received. It wasn’t incredibly popular. But it seems that Meta has taken on board the idea, and may even be considering it for the platforms it owns. Someone has been […]
Sahail Ashraf posted on 20 February 2023 Read
Instagram has started to display prompts so that users can go back to Memories. Instagram really wants users to use the Memory feature. A new ‘Memory Story’ prompt appears in some feeds now to encourage users to share old posts. After clicking on the Memory story, previous stories you shared around this date will appear. […]
Sahail Ashraf posted on 17 February 2023 Read
KFC is one of those brands that really knows how to work social media marketing. But these three examples show how the brand knows how to connect with the audience. While KFC is obviously a huge brand, it still knows how to connect with the audience. These three examples, across different social media platforms, show […]
Sahail Ashraf posted on 15 February 2023 Read
If you’re going to make real gains this year, you need to carry out a competitor analysis. This post will show you the key points you need to consider. Conducting a competitor analysis is something that every brand should do, simply because it can give that brand a huge advantage. Understanding how a competitor manages […]
Sahail Ashraf posted on 13 February 2023 Read
Just when we thought that Twitter couldn’t surprise us, news leaks about a brand new subscription tier. If we were to outline the rollercoaster ride the platform has been on in just the last month alone, we’d still take up the rest of this post. However, recent events have proved that Musk and his team […]
Sahail Ashraf posted on 8 February 2023 Read
In recent months there has been an avalanche of amazing work in social media marketing. Today, we look at 5 of the best. If there is one space where innovation and creativity can run riot, it’s on social media. And when brands really get going, you get to see some real works of genius. Over […]
Team Locowise posted on 6 February 2023 Read
January was a busy month for social media updates! We know it can be hard to keep up, so we’ve pulled together some of the headline stories from the month for you, check them out below. INSTAGRAM The new ‘Notes’ feature is now available for users in more regions with the expansion into Europe and […]