Sahail Ashraf posted on 30 September 2016
Facebook may have lost a bit of its shine recently, but the one thing that people still appreciate in the world of marketing is the famous Offers service. Facebook Offers has been continuing to provide businesses with an effective way to target ads that build brand loyalty, and obviously sales. Facebook has recently brought out […]
Tina Ahmed posted on 17 August 2016
Welcome to our Facebook growth and engagement study for the month of July 2016. Every month we analyse 5,000 Facebook pages for insights into their performance. This helps give you a quick overview of what’s happening on Facebook and allows you to do a benchmark of your own performance compared to the pages in our […]
Tina Ahmed posted on 18 July 2016
The first half of the year 2016 is behind us. We wanted to take this opportunity to review the Facebook growth and engagement trends we’ve seen during the year. We also wanted to take a look at the latest changes to the news feed algorithm and how they may affect your brand reach and engagement. […]
Tina Ahmed posted on 18 February 2016
Facebook is killing it. The company crushed their revenue estimates in the 4th quarter of 2015. Facebook made $5.84 billion in revenue in Q4. 1.59 billion people use Facebook every month. 1.04 billion of them use it daily. 827 million use Facebook on mobile devices only. 50 million businesses run pages. These pages have seen […]
Tina Ahmed posted on 4 June 2015
If you’re unhappy with your engagement rate or simply want to do even better, here’s some things you should consider when planning your content and deciding on your posting strategy The quality of your content You shouldn’t just post sales pitches. Most people ignore those. Consider if what you post is relevant to your audience. […]
Tina Ahmed posted on 21 April 2015
As a follow up to our Facebook reach study in February, today we will look at both reach and engagement on the platform in the month of March. This time we have also increased the number of pages in our study from 500 to 5,000. The same data set used for this study is available […]