Social Performance Measurement For Agencies
How to create a Leaderboard report?
Team Locowise posted on 2 October 2024
Wondering how to create your Leaderboard report? This blog article will help you understand Leaderboard features and it’s working. Follow these steps: 1. Head to the Leaderboard section (Top right). 2. Click the All categories to select the category of your report. 3. Select the Country. 4. Click the green run button. Note: You may […]
Digital 2024 July Global Statshot Report
Team Locowise posted on 1 August 2024
Locowise is a proud data partner of the Global Digital Reports, published by Datareportal in partnership with We Are Social and Meltwater. With more than 400 slides to explore, we’ve pulled together some of the top stories within the report: Navigating the Digital News Landscape: Key Trends and Insights Importance of online news trends: These […]
Top Social Media Data Points and Statistics in 2024
Team Locowise posted on 9 July 2024
There’s no sign of social media usage slowing down any time soon, even with new players and platforms entering the market each year. With all that usage comes a ton of data that social media marketers can use to optimise their channels, driving higher engagement and building a loyal audience. But then there’s the question […]
TikTok World Hub unleashes value
Sahail Ashraf posted on 9 June 2023
TikTok continues to bring more value to the people. A wealth of material is to be found on its ‘hub’. But is it worth visiting? TikTok has this incredible knack of producing high quality content for creators to learn from. There have been numerous events over the past year or two where the platform has […]
Everything you need to know before starting Instagram for business
Sahail Ashraf posted on 3 June 2023
Instagram is a powerful tool for brands. However, it is easy to rush in and make a ton of mistakes. Avoid this by using the following pointers. If you haven’t yet started using Instagram for business, hold your horses. Too many brands enter the space with a poor strategy or a lack of knowledge of […]
Post Ideas for Businesses
Sahail Ashraf posted on 31 May 2023
Stuck for social media post ideas? Read the following to get some new creativity (and engagement) in your work. No matter how talented your team is, at some point it will find that the well is beginning to run dry as regards social media post ideas. That’s why it’s always a good idea to constantly […]
New CEO for Twitter
Sahail Ashraf posted on 29 May 2023
Twitter has been through umpteen changes over the last year. Now it has a new CEO arriving. How is the platform changing this time? There is to be a new CEO for Twitter. This means Elon Musk will not be in charge of the operation on a daily basis (he will still sit on the […]
May 2023 social media news roundup
Team Locowise posted on 2 May 2023
The start of another month means one thing, your social media news recap! It can be hard to keep up with all the latest news, so we’ve pulled the top stories together. Check them out ? TWITTER Do you run advertising on Twitter? You now need to subscribe to Twitter Blue or Verified Organisations to […]
How to create a social media marketing strategy
Sahail Ashraf posted on 24 April 2023
If you’re not quite up to speed on social media for your brand, you have some work to do. The best brands use a full and carefully-plotted strategy to get results. Here’s our quick guide. We know creating a successful social media marketing strategy can be a challenge, especially for businesses that are busy and […]
Twitter lowers monetisation barrier for millions
Sahail Ashraf posted on 21 April 2023
Twitter is all about monetisation right now. It is in the process of making it a lot easier too. Over the last twelve months, Twitter has been dealing with a huge amount of problems. Many of these have centered around leadership. Elon Musk is now very much in charge of Twitter though, and like any […]
10 benefits of social media for business
Sahail Ashraf posted on 17 April 2023
We all know social media is important for business, but every now and then we need to be reminded why it is important. Check out this list for a refresher. While it may be difficult to remember a time when social media wasn’t around, it’s even more challenging to imagine a business not using it. […]
April 2023 social media news roundup
Team Locowise posted on 5 April 2023
INSTAGRAM Advertisers will be able to build awareness of upcoming events with new ‘reminder ads’. This will make it easier for businesses to announce and remind people of events, as users who have opted to receive a reminder will be notified three times. Ads appearing in search results are also currently being tested. Learn more […]
LinkedIn unleashes AI for profiles
Sahail Ashraf posted on 23 March 2023
LinkedIn has been pushing ahead with using AI on the platform. Recent shared content creation has caused some concern. Now, it’s letting you use bots to create a profile. Over the last few months you may have noticed that AI has been in the news. The technology is progressing so quickly that new ways of […]
The Role of Social Media Experts
Team Locowise posted on 20 March 2023
Discover insights into the role of social media managers from 100 experts worldwide.
Twitter may increase character count
Sahail Ashraf posted on 15 March 2023
Twitter continues to make changes that are making it a slightly uncomfortable place to be. The latest idea will change the very nature of the platform. As Twitter continues to experience the ups and downs of having one of the most mercurial business leaders in the world at the helm, some recent ideas that have […]
TikTok Trends We’re Loving (and how brands can use them)
Sahail Ashraf posted on 10 March 2023
TikTok runs on trends. It’s fast-moving and fun. The latest craze or idea spreads like wildfire. But which are the best? And how can brands use them? Whether you’re an absolute pro or still finding your feet, you’ll know how TikTok is proving to be a great platform for brands. With its quick and easy […]
March 2023 social media news roundup
Team Locowise posted on 3 March 2023
INSTAGRAM Instagram is testing the ability to add the location of the profile that created video clips within Reels. This is because “in rare cases, accounts may be misleading people about where they’re based.” More details are here. TIKTOK Discover the top products on TikTok within the Creative Centre. This new section also covers top […]
Instagram sets priorities for 2023
Sahail Ashraf posted on 11 January 2023
Instagram is still popular, but needs a little work in some areas. The CEO has set out his priorities for the year ahead. Instagram chief Adam Mosseri often talks to his audience about what the platform is planning to do next. So it’s no surprise that in late December 2022, he chose to release details […]
January 2023: Social media news roundup
Team Locowise posted on 9 January 2023
Over the holidays it can be hard to keep up with social media news, so we’ve pulled together some of the top stories we think you may be interested in. YOUTUBE The Advertiser Friendly Guidelines have been updated to highlight content eligible for monetization. The guidelines predominately cover illegal and offensive content, updating elements including […]
TikTok brings out ‘What’s Next’ for 2023
Sahail Ashraf posted on 6 January 2023
Sometimes platforms try to tell brands what to do to be successful in social media marketing. TikTok is the latest to do this with the new What’s Next. TikTok has always looked to the future. The very nature of the audience it enjoys means that everything has a young and positive feel. The brand has […]