Social Performance Measurement For Agencies
Unlock Industry Insights: Introducing New Brand Leaderboards Feature
Team Locowise posted on 1 October 2024
This new feature will be your key to Social Media Mastery! Locowise is thrilled to unveil our latest innovation: Brand Leaderboards. This powerful tool is designed to revolutionise how you benchmark your social media performance and gain crucial insights into your industry’s landscape. Why Brand Leaderboards? In today’s fast-paced digital world, staying ahead of the […]
22 Best Social Media Reporting Tools to Try in 2024
Team Locowise posted on 24 July 2024
Crafting content and sticking to a regular publishing schedule can feel like the most time consuming part of social media management. But without the right technology, it’s compiling, analysing, and interpreting your performance data that becomes the real uphill battle. Add a large portfolio of client accounts into the mix, and reporting becomes even more […]
Instagram Follower Analytics: 8 Top Metrics to Track
Team Locowise posted on 10 July 2024
From influencers and top creators to brands leveraging eCommerce opportunities, Instagram continues to dominate as a popular social media platform. Its users are highly engaged and use the channel for multiple purposes and content types. But are you using your Instagram follower analytics to their full potential? Top content begins with a deep understanding of […]
Top Social Media Data Points and Statistics in 2024
Team Locowise posted on 9 July 2024
There’s no sign of social media usage slowing down any time soon, even with new players and platforms entering the market each year. With all that usage comes a ton of data that social media marketers can use to optimise their channels, driving higher engagement and building a loyal audience. But then there’s the question […]
How to Analyse Competitors’ Social Media Performance
Team Locowise posted on 23 May 2024
Leverage competitor insights to refine strategies and enhance social media presences.
Social Media Reports: Tips, Examples and Template
Team Locowise posted on 27 March 2024
Dive into essential tips, examples, and templates for creating impactful social media reports. Elevate your reporting skills to new heights.
How to Run a Fast and Effective Social Media Audit
Team Locowise posted on 25 March 2024
Imagine your social media strategy as a garden you’ve lovingly tended to over the years. Each platform is a different plot, where various types of content bloom like flowers, attracting visitors with their unique appeal. But even the most vibrant gardens require regular care and an understanding of what truly thrives within them. Enter the […]
Social Media Analytics 2023: A Comprehensive Guide
Team Locowise posted on 9 October 2023
In the dynamic and ever-evolving digital landscape, social media analytics emerge as the compass guiding brands, influencers, and marketers through a sea of online interactions and engagements. This powerful tool sifts through the vast expanses of social data, uncovering patterns, gauging user sentiment, and measuring the impact of online campaigns, ultimately sculpting strategies into their most […]
TikTok World Hub unleashes value
Sahail Ashraf posted on 9 June 2023
TikTok continues to bring more value to the people. A wealth of material is to be found on its ‘hub’. But is it worth visiting? TikTok has this incredible knack of producing high quality content for creators to learn from. There have been numerous events over the past year or two where the platform has […]
Brand Focus: Innocent Drinks
Sahail Ashraf posted on 7 June 2023
Innocent drinks is a fun and exciting brand. But how does it fare on social media? How does it win? You may remember when Innocent first burst onto the scene in the late 90s. Part of the drive to bring health back into soft drinks, the rise of the company and the product was quick […]
Campaigns we’re loving recently
Sahail Ashraf posted on 5 June 2023
We take a look at some of the most exciting, creative and downright fun social media campaigns of the last twelve months. Sometimes we see social media marketing campaigns that are just terrible. Most of the time we see real brand brilliance on display. Over the last twelve months, some real corkers have come online. […]
Everything you need to know before starting Instagram for business
Sahail Ashraf posted on 3 June 2023
Instagram is a powerful tool for brands. However, it is easy to rush in and make a ton of mistakes. Avoid this by using the following pointers. If you haven’t yet started using Instagram for business, hold your horses. Too many brands enter the space with a poor strategy or a lack of knowledge of […]
Post Ideas for Businesses
Sahail Ashraf posted on 31 May 2023
Stuck for social media post ideas? Read the following to get some new creativity (and engagement) in your work. No matter how talented your team is, at some point it will find that the well is beginning to run dry as regards social media post ideas. That’s why it’s always a good idea to constantly […]
How to create a social media marketing strategy
Sahail Ashraf posted on 24 April 2023
If you’re not quite up to speed on social media for your brand, you have some work to do. The best brands use a full and carefully-plotted strategy to get results. Here’s our quick guide. We know creating a successful social media marketing strategy can be a challenge, especially for businesses that are busy and […]
Twitter lowers monetisation barrier for millions
Sahail Ashraf posted on 21 April 2023
Twitter is all about monetisation right now. It is in the process of making it a lot easier too. Over the last twelve months, Twitter has been dealing with a huge amount of problems. Many of these have centered around leadership. Elon Musk is now very much in charge of Twitter though, and like any […]
Tips for writing post captions
Sahail Ashraf posted on 19 April 2023
If you’re creating posts that can use captions (such as on Instagram) then you’d better be doing it right. Here are a few key tips to help. Part of getting your social media posts right is creating the right captions. You need to capture the attention of audiences in a world where attention spans are […]
10 benefits of social media for business
Sahail Ashraf posted on 17 April 2023
We all know social media is important for business, but every now and then we need to be reminded why it is important. Check out this list for a refresher. While it may be difficult to remember a time when social media wasn’t around, it’s even more challenging to imagine a business not using it. […]
How to use hashtags in 2023
Sahail Ashraf posted on 12 April 2023
Hashtags continue to be a great way to build engagement in social media marketing. But how can you ensure you get the most out of the process in 2023? Hashtags have been consistent in delivering value to marketers for years. They are easy to understand, and easy to implement. Once you know the value, you […]
April 2023 social media news roundup
Team Locowise posted on 5 April 2023
INSTAGRAM Advertisers will be able to build awareness of upcoming events with new ‘reminder ads’. This will make it easier for businesses to announce and remind people of events, as users who have opted to receive a reminder will be notified three times. Ads appearing in search results are also currently being tested. Learn more […]
LinkedIn unleashes AI for profiles
Sahail Ashraf posted on 23 March 2023
LinkedIn has been pushing ahead with using AI on the platform. Recent shared content creation has caused some concern. Now, it’s letting you use bots to create a profile. Over the last few months you may have noticed that AI has been in the news. The technology is progressing so quickly that new ways of […]