Social Performance Measurement For Agencies
March 2023 social media news roundup
Team Locowise posted on 3 March 2023
Instagram is testing the ability to add the location of the profile that created video clips within Reels. This is because “in rare cases, accounts may be misleading people about where they’re based.”
More details are here.
TIKTOK
Discover the top products on TikTok within the Creative Centre. This new section also covers top trends, songs, the best-performing ads, and more. Filter products by region and time and learn insights such as CTR and view rate.
Learn more here.
The latest Widely Viewed Content Report has been shared by Facebook. The report aims to provide transparency and context about what people are seeing on Facebook by sharing the most-viewed domains, links, Pages, and posts for a given quarter on feeds in the United States.
Read the report here.
Users will now be alerted if a tweet they have replied to, liked, or retweeted gets a Community Note attached to it. This update is designed to dispel misinformation, and limit the flow of false reports, by alerting people to errors.
Learn more here.
SNAPCHAT
Snapchat has launched Sounds Recommendations for Lens and Sound Syncs for Camera Rolls. Recommendations for Lens will help users to find relevant sounds to complement a lens. Sound Syncs for Camera Rolls allows snap chatters to create montage videos that are automatically in rhythm to the beat of audio tracks from the sounds library.
More details are here.
Improve the activity section on your LinkedIn profile. All members will soon be able to highlight specific images, videos, and articles in a visually engaging way to support building connections and opportunities.
Learn more here.
YOUTUBE
YouTube is currently testing the ability for creators to create a podcast or set an existing playlist as a podcast within Studio. Users will soon be able to view all their podcasts in the ‘Content’ menu under a new Podcasts tab.
More details are here.
