Tina Ahmed posted on 17 August 2016
Welcome to our Facebook growth and engagement study for the month of July 2016. Every month we analyse 5,000 Facebook pages for insights into their performance. This helps give you a quick overview of what’s happening on Facebook and allows you to do a benchmark of your own performance compared to the pages in our […]
Tina Ahmed posted on 18 July 2016
The first half of the year 2016 is behind us. We wanted to take this opportunity to review the Facebook growth and engagement trends we’ve seen during the year. We also wanted to take a look at the latest changes to the news feed algorithm and how they may affect your brand reach and engagement. […]
Tina Ahmed posted on 24 June 2016
It’s been a bit of a hectic month for Facebook. We’ll avoid getting into the conspiracy theories about the company listening to the phone calls of users, and we’ll skip the controversy about the allegation of bias and the human interventions in the trending topics. Enough has been written about those. We’ll focus on the […]
Tina Ahmed posted on 22 June 2016
May was a big month in the life of Instagram. The algorithm that sorts the posts according to the relevancy and popularity has arrived. Many brands and influencers have freaked out about this. The business profiles with insights and more added features are coming soon too. Let’s take a look at the growth and engagement […]
Tina Ahmed posted on 30 May 2016
Welcome to our Facebook growth and engagement study for the month of April. Here’s what we found out. And the money keeps rolling in… 1.65 billion people used Facebook every month in the first three months of 2016. 1.09 billion of them used the platform daily. That’s a 16% increase compared to 2015. Facebook made […]
Tina Ahmed posted on 25 May 2016
Welcome to our study of 2,500 Instagram profiles, and their results and performance in the month of April. April was an interesting month in the world of Instagram. We’ve now also seen the arrival of the brand new app icon and design interface. Let’s take a look at growth and engagement on the platform, and […]
Tina Ahmed posted on 13 May 2016
Busy times in the world of Facebook. Let’s get straight into our monthly growth and engagement study for March. 50 million businesses run Facebook pages Facebook has released some impressive stats during the month. 50 million businesses now use Facebook pages. More than one billion of Facebook users are connected to at least one business […]
Tina Ahmed posted on 11 April 2016
Instagram is changing. Please “turn on post notifications” so you keep getting my content. If you’re spending time on Instagram you have seen many messages like these during the last month. Instagram influencers fear the upcoming feed algorithm. Welcome to our Instagram growth and engagement study for the month of March. Let’s take a look […]
Tina Ahmed posted on 15 March 2016
February was another eventful month in the life of Instagram. The CEO and co-founder Kevin Systrom met with Pope Francis. He shared a list of 10 curated Instagram images with the Pope as they spoke about power of images to unite people across the world. Let’s see what this power of imagery results in growth […]
Tina Ahmed posted on 8 March 2016
February has brought an impressive number of changes and announcements to the platform. Even by Facebook’s very busy standards. Reactions are changing the way people respond to your content, live streaming is being prioritized in the news feeds, video ads are getting captioned automatically, and Instant Articles are going live next month. Let’s take a […]
Tina Ahmed posted on 18 February 2016
Facebook is killing it. The company crushed their revenue estimates in the 4th quarter of 2015. Facebook made $5.84 billion in revenue in Q4. 1.59 billion people use Facebook every month. 1.04 billion of them use it daily. 827 million use Facebook on mobile devices only. 50 million businesses run pages. These pages have seen […]
Tina Ahmed posted on 15 January 2016
Happy new 2016! This post is one last look at the Instagram growth and engagement trends from the year 2015. We’re also releasing the data from December. We’ve been doing Instagram studies since April 2015. There have been some interesting trends in this period. Let’s take a look. Do you want to see the year […]
Tina Ahmed posted on 5 January 2016
To kick off the year 2016 we wanted to take one more look at the last year. We wanted to present you the data from December along the data from other studies we’ve done in the year. All this in hope that it can help you make better decisions in the year 2016. Our wishes […]
Tina Ahmed posted on 15 December 2015
Welcome to our November study for organic growth and engagement in social media. We’ve been doing these studies throughout the year. We’ve been highlighting the trends, action points and takeaways gained from the data. As we’re nearing the end of the year 2015, we’ll also take a look at key trends to brace yourself for […]
Tina Ahmed posted on 19 November 2015
President Obama recently launched his own personal Facebook page. Welcome to Facebook, Obama! Here at Locowise we do a monthly study of the state of organic growth and engagement of Facebook pages. We analyse the performance of 5,000 different pages and present the results. This way all the page owners can get to know the […]
Tina Ahmed posted on 15 October 2015
Facebook is unstoppable. On August 24th one billion people logged onto the platform. One billion! One and a half billion users are active monthly. 45 million businesses have Facebook pages and Facebook is also beating Google as the biggest source of traffic to websites. Welcome to our Facebook growth and engagement study for the month […]
Tina Ahmed posted on 21 April 2015
As a follow up to our Facebook reach study in February, today we will look at both reach and engagement on the platform in the month of March. This time we have also increased the number of pages in our study from 500 to 5,000. The same data set used for this study is available […]