Team Locowise posted on 9 July 2024
There’s no sign of social media usage slowing down any time soon, even with new players and platforms entering the market each year. With all that usage comes a ton of data that social media marketers can use to optimise their channels, driving higher engagement and building a loyal audience. But then there’s the question […]
Team Locowise posted on 27 March 2024
Dive into essential tips, examples, and templates for creating impactful social media reports. Elevate your reporting skills to new heights.
Team Locowise posted on 22 January 2024
Social media is a battlefield for brands, and Twitter (or X, as it’s now known) stands out as a dynamic but challenging platform for audience engagement and brand visibility. Why Twitter Analytics Matter Twitter is not just about tweets; it’s a goldmine of data waiting to be harnessed. With millions of tweets sent every day, […]
Team Locowise posted on 2 May 2023
The start of another month means one thing, your social media news recap! It can be hard to keep up with all the latest news, so we’ve pulled the top stories together. Check them out ? TWITTER Do you run advertising on Twitter? You now need to subscribe to Twitter Blue or Verified Organisations to […]
Team Locowise posted on 5 April 2023
INSTAGRAM Advertisers will be able to build awareness of upcoming events with new ‘reminder ads’. This will make it easier for businesses to announce and remind people of events, as users who have opted to receive a reminder will be notified three times. Ads appearing in search results are also currently being tested. Learn more […]
Team Locowise posted on 3 March 2023
INSTAGRAM Instagram is testing the ability to add the location of the profile that created video clips within Reels. This is because “in rare cases, accounts may be misleading people about where they’re based.” More details are here. TIKTOK Discover the top products on TikTok within the Creative Centre. This new section also covers top […]
Team Locowise posted on 6 February 2023
January was a busy month for social media updates! We know it can be hard to keep up, so we’ve pulled together some of the headline stories from the month for you, check them out below. INSTAGRAM The new ‘Notes’ feature is now available for users in more regions with the expansion into Europe and […]
Team Locowise posted on 9 January 2023
Over the holidays it can be hard to keep up with social media news, so we’ve pulled together some of the top stories we think you may be interested in. YOUTUBE The Advertiser Friendly Guidelines have been updated to highlight content eligible for monetization. The guidelines predominately cover illegal and offensive content, updating elements including […]